Sports talk in West Virginia has focused on how much a rivalry the WVU vs. Marshall University match-up can really be, given that WVU has won each of the nine games played.
From the Charleston (WV) Gazette:
"West Virginia has never lost in the series, which was played only once between 1923 and 2006. The aggregate score is 369-88 and the combined score in the three years of the current seven-year contract is 117-36.
Thus the inevitable questions about how such a lopsided series could be called a rivalry."
Perhaps Mountaineer fans should read up on the history of the Backyard Brawl. Despite the Panthers 61-37-3 historical advantage and a 15 game win streak from 1929 through 1946, many WVU fans still consider Pitt its greatest rival.
Maybe it's only a rivalry when one has something to prove.